“They didn’t just want a website vendor,” recalls Stephanie Potter, Client Success Marketer for LeadsNearby. “They were looking for a marketing partner—and that’s what we’ve been.”

The result of that partnership? The company’s revenue is up over 50% YOY since they signed with LeadsNearby.

That statistic is doubly exciting when you consider how tough the market is right now! This company took a few basic steps to achieve a 50% revenue growth – these actions can help your business grow too!

Willingness To Win

Stephanie really appreciates the relationship she has with this owner because he is game for anything. His team will use any resources they have if it will help them meet their goals.

“He always tells me, ‘If you’re sitting around and get a wild idea, tell me.’ So I do and they’re always eager to give it a shot. I say, okay. I’m gonna help you grow your visibility, but you’re going to be out somewhere spinning a sign! He gets his gloves and wants to know the address.”

When you truly commit to working together with the right partner, you can generate the spark that’s going to help you catch fire.

Respect Expertise

Have you ever had a homeowner try and ‘help’ you install an air conditioner? They might have good intentions, but they hired you because you are an expert in your trade. The same goes for working with a marketing company.

It’s important to work with an expert and let them use their expertise to lead. This company saw that early on and it has been a tremendous benefit.

“This team has had a lot of success with video – on social and traditional media,” Stephanie admits. “But, you have to be careful about too much of a good thing. They wanted to create and post a video every day. I said that much content would overwhelm people and just become noise.”

Stephanie helped the client settle on one video per week and the results have been amazing. They are getting traction on everything from Facebook to Hulu. Stephanie adds, “He’s literally had competitors call him and say, ‘We can’t get away from you! You’re everywhere.’”

“I don’t care if my site has to have pictures of my baby teeth on the homepage to get me air conditioning leads,” adds the client. “Stephanie has done a great job, so when she recommends something, we listen.”

The client’s enthusiasm tempered by the expertise Stephanie brings was the recipe for success!

Be Ready To Shine

A great website can’t do much for an unhealthy business. This HVAC team worked hard to make sure every call was a conversion opportunity.

“They made sure the office staff was trained on conversions. Their techs know how to convert without taking advantage of a customer. This is all stuff that a good website alone can’t help you with,” says Stephanie.

The right website will help bring in opportunities, but you need the skills to make the most of them.

Momentum Matters!

The team didn’t look at these results and decide to take the rest of the day off. What we’ve been able to help them achieve has only increased their appetite to grow revenue! That’s where PriMO came into play.

PriMO (Prioritized Marketing Opportunity analysis) is a proprietary algorithm created by Bob Misita, CEO & Co-Founder of LeadsNearby. PriMO helps service companies uncover growth opportunities using their historical data.

Stephanie explains that PriMO identified untapped locations with strong potential. The team has focused on these new areas and is already seeing fantastic results!

Combining data and determination can drive powerful outcomes. A great marketing team can provide the tools, but you have to be willing to use them.

Find Your Fit To Grow Revenue

The HVAC team’s co-owner points out that while many companies make big promises to get your business, the follow-through isn’t always there. With LeadsNearby, though, they’ve found the results and communication they wanted.

“We give our customers high service, and we expect that from our partners,” he says. “LeadsNearby delivers that.”

Getting a website is great, but getting on the same page is crucial. Do you need a high degree of interaction? Do you want to be left alone? Getting someone who gets you will help you get results.

Our Dirty Little Secret

If we’re being honest, every website we build performs sufficiently. It will have solid SEO, good technical performance, and valuable content. In truth, there are many companies that can build you an adequate website.

But you can’t pick just any company to be your collaborator.

You need a team that understands your vision and has both the ideas and experience to help you make it a reality. That’s how you really grow revenue.

LeadsNearby might be that company for you! Call 919-758-8420 today. You’ll know right away if our approach matches your vision.

This phone call could be the most important decision your company makes!

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