How Do We Get The Google Guaranteed Badge? [A Comprehensive Guide]

Get The Google Guaranteed Badge In 3 Simple Steps!

The Google Guaranteed badge shows customers that Google trusts your business. It helps you attract more calls, leads, and customers. This verification benefits both your customers and your business, so it’s a great thing to have.

But how exactly do you get it?

This guide will take you through the process in 3 easy steps.

✅ Step 1: Confirm You’re Eligible & Get Organized

Before applying, make sure your business qualifies for Google Guaranteed:

• Eligibility Check: Go to the Google Local Services Ads page and enter your details to verify your business qualifies. (Most of the businesses we serve will qualify.)

• Gather Essential Documents:

  • Business License (must be current)
  • Proof of Insurance (general liability)
  • Personal Identification (government-issued ID)

Having these documents ready will speed up your application. The whole process usually takes between 3-14 days, so you don’t want to do anything to slow it down if you can help it.

✅ Step 2: Create/Optimize Your Google Business Profile

A strong Google Business Profile makes Google trust your business. Take a few minutes to:

• Log in or create your Google Business Profile at business.google.com.

• Fill out all fields clearly (business name, phone number, website, and service areas). Don’t sleep on N.A.P.

• Add professional images of your team, vehicles, services, or completed jobs. Pictures and videos are a powerful way to boost your online profile.

• Encourage customers to leave reviews and always respond professionally. This helps prove to Google that your business is real, reliable, and engaged with customers. Even if your reviews are less than stellar, you can still get into the program by managing the way you deal with negative reviews.

✅ Step 3: Apply and Pass Google’s Verification

With your profile optimized and documents ready, it’s time to officially apply:

• Visit the Google Local Services Ads application page.

• Submit accurate business details and upload your documents. Carefully double-check everything before submitting. It takes a lot less time to get it right out of the gate than it does to go through the process of correcting something.

• Google will perform background checks, verify licenses, and might request additional info. Respond promptly and clearly to any communication from Google.

Once approved, you’ll proudly display the Google Guaranteed badge on your Google ads—boosting customer confidence and visibility online.

If you are having any trouble with these steps, feel free to contact us online! We have a ton of experience helping businesses get this valuable designation, and we’d be happy to help you get yours.

Frequently Asked Questions: Google Guaranteed Badge

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