Local SEO
Being #1 is Great. Being Everywhere is Better!
We don’t believe in one size fits all marketing for Local SEO. We know that every business and market has different needs, so we create customized marketing campaigns to help you succeed in your local area. That means for your website and on Google (specifically your Google Business Profile).
You deserve a team who understands your unique challenges like no other agency does - let us show how much difference quality can make for getting more visibility locally! Local SEO is about addressing the right signals to Google's local algorithm. We do this by providing a tailored solution for each client, which ensures they get what matters most in their market.
Get Found More Where People Are Searching For Your Services
Your business needs to be on the lookout for Local SEO, because it will give your company significantly better visibility, especially for the people searching for your services "near you".
Local SEO is our main focus because you don't want business from another state or outside your service area (unless you provide service in those areas). In order to be found online in your area for the services you provide, you have to enhance your Local SEO, or search engine optimization. With local SEO, you let Google know that your business wants to be found by customers your town, city or region.
Rev Up Traffic & Conversions
How does this work? The nuances of Google are many and complicated if you don't do it full-time. That's where we step in. LeadsNearby takes a targeted local SEO approach to maximize your online presence in your area, generating more traffic, hits to your website and ultimately more business.
We do this full-time to get you found, so you don't have to.
We Focus on the Metrics That Matter
If you are just hiring an an SEO agency to get you to rank for keywords, we may not be the best fit for you. Yes keywords are still important but our goal is to get your more leads and we do this by getting your found in more places.
We’re driven by data, technology and most important, results. Everything we do is focused on your bottom line, and your success means your organic traffic is increasing and you’re getting more, and better quality, leads.
Local SEO FAQs
Local SEO is important for home contractor businesses because it can improve the visibility of your business in local search results, which can turn into more leads. For HVAC, Plumbers, Electricians and other types of home contractor businesses it's extremely important to appear in local search results like Google Maps and local organic search results.
This can be done by:
- Optimizing your Google Business Profile for Map Search Results (Map Pack)
- Adding location-based keywords to the website, creating relevant local content and building links from other websites that are also locally focused.
Getting your home services business more visible in local search results is important because most people who are looking for a service like that will only consider businesses that are located near them. By optimizing your website for local SEO, you can reach more of these potential customers and increase your chances of getting hired.
Local SEO (Search Engine Optimization) is highly effective for businesses that operate in specific geographic locations and rely on local customers. It focuses on optimizing a website and a Google Business Profile to appear in local search results when users search for products or services within their vicinity.
Local SEO is important because it helps your home service company with better local SERP visibility and helps your brand stand out from the rest. Local SEO also helps drive traffic to your website by targeting specific areas so that your website appears in search engine results pages (SERPs) when people in those areas are looking for home service companies like yours.
You can also use local SEO to improve your website's ranking in SERPs. The higher your website ranks, the more likely people are to click on it. And the more people who click on your website, the more business you'll get.
So if you're looking to boost your home service company's online presence and drive more traffic to your website, local SEO is a great option to consider.
If you want to improve your local organic SEO, there are a few things you can do.
- Create a Google Business Profile for your company. This will help your business show up in relevant search results.
- Include your city in social media and website content. This will help search engines understand your location and surface your content to people searching for local businesses.
- Take advantage of online directories and review sites. Claiming your listing on these sites can help improve your visibility and search rankings.
How Does Google See You?
When trying to look your best for Google, it's essential to figure out how Google views your business. It doesn't matter if you have the best company in the world - if you are sending the wrong signals to Google, it won't feature your company at the top of its search results.
When we perform a local SEO audit, we look at a number of things that could be negatively impacting how Google sees and then ranks you, including:
Speed of website. Any missing page titles. Any missing meta descriptions. Broken website links. Duplicate content. No XML sitemap. Poor indexation. Poor mobile optimization. No HTTPS security.
Fuel Your SEO
Our local SEO service targets specific services in certain areas, establishing you as the local expert in service in your area. This raises online traffic for your home services where you want to do business.
We do this in a number of ways, including:
An individualized on-site SEO strategy designed to meet your specific goals and needs. On-site zero-click opportunities to boost results in your local search engine results page. Building FAQ content into your website to be found even higher on a Google search results page. Customized city pages to enhance reviews in an area through Nearby Now. Fully managed Google Business Profile services to dominate rankings in your location.
How does Google see you? Where do you rank online? Call the SEO pros at LeadsNearby to see where your home services company stands today.
919-758-8420
